We take education institutions into new markets.
MOVA is a senior-led international growth advisory for universities, business schools and edtech companies. We prioritise markets, open academic and corporate partnerships, and build the programmes that make growth real — staying through execution, not just strategy.
We don't just advise. We connect and build.
MOVA sits at the centre of a three-sided ecosystem — business schools, corporations and global education players. We build the partnerships, programs and market presence that turn international ambition into commercial reality.
Where our advisors come from.
Our advisory team has worked and advised at institutions across four regions. That is the knowledge we now put to work on your market.
One MOVA client walked away from a market that wasn't right for them. The saving: roughly 18 months of runway and $200k+ in upfront investment they no longer had to commit.
Services built around outcomes.
Market Entry & Expansion Strategy
You know you should grow internationally — not which market deserves the investment. We prioritise countries, size the opportunity and build a go-to-market plan we then help you run, including the partner, pricing and channel decisions most consultancies leave on the slide.
University & Corporate Partnerships
We find and close the academic, corporate and government relationships that open a market: dual degrees, articulation agreements, delivery partners and sponsor pipelines. Not an introduction — we stay at the table until signature.
Executive Programmes & Immersions
We design and run executive education and immersion programmes with you — Singapore is our home ground — and take a share of the results rather than a fee for the deck.
APAC Market Access
On-the-ground presence across Southeast Asia, ANZ, East Asia and South Asia: the local network, in-market testing and representation an institution cannot build from a distance.
Embedded International Leadership
A senior international growth lead inside your team, without an eighteen-month hire. You get accountability for the pipeline; you don't carry the payroll or the recruiting risk.
Sales & Recruitment Systems
Most institutions still run recruitment on scattered spreadsheets, slow follow-up and no pipeline visibility. We put the CRM, workflows and reporting in place and train your team to run it — so recruitment becomes a repeatable engine instead of a person with a spreadsheet.
Explore EdTech consulting →Four regions. Deep presence in each.
APAC
The world's most dynamic higher education market and MOVA's primary geography. From Southeast Asia's innovation hubs to Australia's competitive landscape and East Asia's corporate learning demand.
LATAM
A fast-growing market for executive education and international partnerships. Rising demand for English-language credentials and strong appetite for global immersion experiences.
Europe
Home to some of the world's most ambitious business schools. Strong demand for APAC market access, cross-border institutional partnerships and executive program co-development.
MEA
A high-growth corridor for international education. Gulf states investing heavily in higher education hubs, with rising demand for world-class executive learning partnerships.
A platform for the world's most ambitious institutions and innovators.
Connector. Builder. Never just advisor.
Engagements designed to move quickly, stay close to the work, and deliver commercial outcomes — not deliverables that sit on a shelf.
What we're seeing in the markets.
Latin America's Talent Market Is Being Rebuilt. Most Institutions Are Still Recruiting for the Old One.
Latin American students are choosing Europe and each other; employers are building talent in-house. Institutions still running a twice-a-year recruitment trip are missing both shifts.
Read the pieceThe Executive Education Market Is Shifting East. Most Programmes Aren't Built to Follow It.
The executive education market is heading from $84bn to roughly $138bn by 2030, and Asia-Pacific is growing fastest. The institutions capturing it are building commercial infrastructure, not exporting electives.
Read the piece387 Branch Campuses, 73 Closures. What Separates a Transnational Education Partnership That Works From One That Doesn't.
387 international branch campuses operate today; 73 more have opened and closed. The failures share a shape — and the governance choices that prevent them are made early or not at all.
Read the pieceBefore you get in touch.
What does MOVA Education do?
MOVA is a senior-led international growth advisory for education. We help universities, business schools, edtech companies and corporate learning providers enter new markets, build academic and corporate partnerships, and commercialise executive programmes — and we stay involved through execution, not just strategy. We also serve as strategic advisors and partners to technology providers and other players working to enter or make an impact in higher education.
Which markets do you work in?
Asia-Pacific is our primary market and deepest network, covering Southeast Asia, ANZ, East Asia and South Asia. We also work across the Middle East & Africa, Latin America and Europe.
Who do you typically work with?
Universities and business schools expanding internationally, edtech and education companies entering APAC or LATAM, corporate learning providers building regional programmes, and technology providers and other new entrants to higher education who want a strategic advisor and partner — as well as government and institutional bodies commissioning executive delegations.
How is MOVA different from a traditional consultancy?
Engagements are led by operators who have built and run international education programmes themselves. We work on a small number of mandates at a time, and through programme co-ownership our commercial outcomes are tied to yours rather than to billed hours.
What does an engagement look like, and how long does it take?
Every engagement starts the same way: a 30-minute call and a full free assessment of your situation, at no cost and with no commitment. From there it becomes either a defined market-entry or partnership mandate, an embedded international leadership retainer, or a co-owned programme. Timelines typically run from a focused 8–12 week mandate to a multi-year partnership.
How do I start a conversation with MOVA?
Use the inquiry form on this page with a short note about your organisation, your target market and what is currently stuck. Every message is read personally and answered within two business days. The first step is always a 30-minute call plus a full free assessment — you leave it with a clear view on whether the market is worth pursuing, whether or not we work together.
Ready to grow beyond borders?
We take on a limited number of engagements each year — working only with institutions where we can make a material difference. Every conversation starts the same way: a 30-minute call and a full free assessment. You leave it with a clear view on whether the market is worth it, whether or not we work together.
Use the inquiry form below or reach out via LinkedIn. We review every message personally and reply within two business days.
Start a conversation
Three details are enough to start: your organisation, the market you're targeting, and what's currently stuck. No pitch decks, no sales sequence. We reply within two business days, and the first step is always a 30-minute call and a full free assessment — at no cost, with no obligation to work with us.